Classified Advertising Autos - Advance Recruitment

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Gain traction with a strategic mix of
traditional and digital marketing solutions.
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Auto consumers are doing their digital homework, using online tools to gather information about brands and dealerships before making a potential purchase decision. We offer a full suite of digital marketing products that drive success for local automotive dealerships, top national brands, product manufacturers and service providers.

Fueled by AL.com’s massive, engaged audience, our digital marketing strategies are custom-built, targeting your messaging to meet the intentions of active auto consumers.
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Our insight-derived, well-planned solutions have the power to shift
automotive marketing from a cost to a revenue driver.

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Key benefits to digitally-focused automotive marketing strategies:
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Deliver personalized messaging at scale through dynamic strategies and optimization.
Reach active auto intenders who are researching and considering the purchase of a new vehicle.
Stay visible to just-closed and past customers to capture repeat business and maintenance
Leverage video marketing and rich media to create high-impact and engaging ads.

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Reach active auto consumers throughout and beyond the purchase journey through a strategic mix of traditional and digital marketing solutions.

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Increase inventory visibility and brand awareness.
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Capture your share of active auto consumers and drivers needing service by positioning your inventory and brand on the highest-traffic local platform autos.al.com.

Consumers can search local vehicles online by make, model, location, price and fuel economy. They’re also introduced and able to connect with local dealerships highlighted throughout the platform.

Supplement digital marketing and raise brand awareness by making your dealership known to our statewide audience of 795,000 weekly newspaper readers. The Birmingham News, The Huntsville Times, Press-Register, and Mississippi Press.
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Drive results with our range of auto industry solutions.
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January 2014 “Digital Influence on Auto Intenders,”Joint report from the Interactive Advertising Bureau and Prosper Insights.
Google Analytics and Ford Internal Metrics research, February 2014).

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