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[av_heading tag=’h2′ padding=’10’ heading=’Tradition meets now.‘ color=’custom-color-heading’ style=’blockquote modern-quote’ custom_font=’#ffffff’ size=’90’ subheading_active=’subheading_below’ subheading_size=’25’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=” av-mini-font-size-title=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=” av_uid=’av-21ed8jw’]
200+ years of print advertising, plus digital lift.
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Newspaper advertising supports digital marketing efforts by increasing brand awareness and is often credited with driving traffic either to stores or to a website.
Alabama Media Group owns the largest three newspapers in the state that deliver an engaged, loyal, and affluent audience.
Reach the 618,044+1 Birmingham News, Huntsville Times and Mobile Press-Register readers with an array of print solutions.
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Explore our audience statistics in: Birmingham, Huntsville and Mobile.
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69% of adults cite newspapers as key coupon sources, making them the leading medium for coupons.2
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Newspaper Advertising Solutions:
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Newspaper Advertising:
Reach hundreds of thousands of engaged readers in Alabama’s newspapers, The Birmingham News, The Huntsville Times and The Press-Register with a variety of targeting options.
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Total Market Coverage:
Geo-target your message by zip-code to reach customers around your locations, or blanket the market using our Total Market Coverage program (delivered weekly to non-subscriber households).
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Pre-printed Inserts:
8 in 10 adults (81%) said they have used pre-prints in the past month3 and 78% of moms prefer printed coupons.2 Pre-printed inserts reach the entire market or can target key ZIP codes.
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College Football:
In Alabama, football is king. Reach your fan base all season in the College Football section, delivering unparalleled coverage of football news every Sunday.
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Direct Mail Services:
Our direct mail services are completely turnkey. We design, print and mail your message to the best demographic, behavioral and geographic audience.
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Sunday Select – Yes!
Yes! delivers your pre-printed advertising to a targeted household audience in the prime ZIP codes most valued by advertisers.
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Newspaper inserts drive more retail shoppers than digital ads and are, without a doubt, the most powerful drive-to-retail media available to marketers.4
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- Birmingham Scarborough R1 2017; Huntsville Scarborough R2 2016; Mobile Scarborough R1 2017
- Little, Caroline. NEWSPAPER ASSOCIATION OF AMERICA, October 2014.
- Mediaspace Solutions, 2011 “Proven Methods for reaching educated and Affluent Consumers”
- Kapner, Suzanne. “Retailers Can’t Shake the Circular Habit” Wall Street Journal. March 11, 2015.
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